Privacy Policy

Effective date: May 4, 2026 · Last updated: May 4, 2026

Attention DNA ("we", "us", or "our") is a brain encoding analysis platform for video content research. This policy explains how we handle information when you use our service.

1. Information We Collect

We collect only what is necessary to provide the service:

Account information: email address and password (stored securely via Supabase Auth) when you create an account.
Video content you submit: the URLs you provide for analysis. We download the media at those URLs and store a copy so your library keeps working after the original link expires or is taken down.
Usage data: basic logs of API calls and errors for debugging purposes. No behavioral tracking or analytics.

2. Public Data from Third-Party Platforms

Attention DNA accesses publicly available content from third-party platforms — creator posts on Instagram, TikTok and YouTube, and advertising content from the Meta Ad Library. This data is:

Publicly accessible and intended for transparency and research purposes.
Used solely to perform brain encoding and content analysis.
Downloaded and stored in your workspace so the analysis remains reproducible and the media stays viewable.
Never resold, shared with third parties, or used for advertising targeting.

3. How We Use Your Information

To run brain encoding analysis on video content you submit.
To display analysis results within your account dashboard.
To maintain and improve the platform.

We do not sell your data. We do not use your data for advertising. We do not share your data with third parties except as required to operate the service (e.g. cloud infrastructure providers).

4. Data Storage and Retention

Video files and analysis results (scores, metrics, visualisations) are retained in your workspace until someone with permission deletes them, or until the workspace is closed. Deleting a video from the library removes the stored file as well as its analysis.

We use Supabase (EU region) for data storage. Data is encrypted at rest and in transit.

5. Cookies

We use only essential session cookies required for authentication. We do not use tracking cookies, advertising cookies, or third-party analytics.

6. Your Rights

You may request access to, correction of, or deletion of your personal data at any time by contacting us at the email below, and we will action it. Account closure is handled by your workspace administrator or by us on request; there is no self-service delete-my-account control in the application.

7. Children's Privacy

Attention DNA is not directed at children under 13. We do not knowingly collect personal information from children.

8. Changes to This Policy

We may update this policy as the service evolves. We will update the "Last updated" date above and notify registered users of material changes by email.

9. Contact

For privacy questions or data requests, contact us at: jose@boostos.pt

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